In marketing your business successfully these days, a really creative website design is simply not enough, your website needs to be found by your customers. You can invest in pay per click advertising, and there is no question that this works and will get you instant results, but to have lasting success you need to….
Read moreWebsite Design Reading Snap just got to position number 1 on Google this afternoon for the key search phrase Website Design Reading! Using the same search engine marketing techniques that we offer our clients, Snap Marketing has now reached number one for this search term as well as Marketing Berkshire. As us how you can….
Read moreAfter on 4 months off and on-page SEO, the GL Print website, designed for SEO by Snap-Marketing, ranks at the top of Google page one for a keyword – 2 more to go – watch this space! The website was designed from the bottom up with SEO in mind – with keyword research first, then….
Read moreUse a good agency to do what they do best – to deliver great creative solutions. But give them a fighting chance to create some that makes the right (and hopefully lasting) impression on your target audience by doing some prep first! Give your agency a proper briefing, and you will find that not only will they produce some great work for you, it has the best chance of being ‘on message’ – and aligned to your business objectives. They should also come back with a couple of alternative executions for you to choose from.
Read moreIn a previous blog, “its all about the Brand stupid“, we discussed the necessity for a strong brand and stronger brand guidelines. In this blog we have a got a 5 point checklist for your brand guidelines document. 1. Core Brand Values The Core Brand Values are the words we use to describe the main….
Read moreI learned much of what I know about branding and brand development from my time in marketing at Philips and Samsung, and for me they threw up some really interesting lessons that shaped my future marketing thinking. In different ways they are both benchmark companies, full of strong ideas that typify how an organisation should….
Read moreA professionally designed website is now a must-have not a nice-to-have for all businesses these days. And if you really want online marketing success, then you must understand the importance of successful marketing testing. It is as crucial for on-line as it is for traditional marketing methods – and actually easier to quantify in many….
Read moreCreative Website Design needs SEO first We are currently getting a lot of enquiries from both new and old clients for website redesign or a quick refresh and I thought it would be useful to relay some of our experiences and to compile a list of the common website design pitfalls from an SEO (Search….
Read morebecause...... it's all about getting your foot through the door