3 years ago I wrote this piece on the importance of having an SEO strategy in place BEFORE your website is designed. We’ve experienced some really significant algorithm updates from Google over those 3 years that have affected website ranking dramatically. As such I thought an update would be useful! Many of our website….
Read moreCreating great content is really hard for businesses – fact. For the simple reason is the people who all know about the stuff businesses need to share all have a day job! But if you don’t have a content marketing calendar, you will be missing out on pre-qualified leads via referral traffic in a big….
Read moreWebsites are usually complex, with numerous menu items which often need to serve multiple propositions to a variety of customer segments. Each page is often just as complex and has multiple calls to actions. Landing pages are acknowledged as the best way to ensure that traffic from lead generation tactics are directed to pages designed….
Read moreIn these uncertain times, budgets are under pressure and anxiety high – but there is still a need to make sure your clients know you are there for them, as well as the need of new clients that may well require your services. Businesses that are going survive this hiatus are those that will continue….
Read moreMarketing – Taking a Strategic view These days, when business is tough we have constantly think of ways to compete better and when we are going through a recession as bad as the current one, there is a great temptation to cut prices or even to think you need to cut your prices just to….
Read moreBranded Christmas Cards Time to start thinking about Christmas, its only a few months away & there’s still time to order your branded Christmas cards! So now is your chance to be prepared! Have your logo & business name incorporated into any one of four great designs. Print 25 to 200 A5 cards all with….
Read moreHave you been seduced by the glamour of new digital marketing tools? The current perception, especially if you talk to anyone under the age of 30, is that new more trendy stuff like like social media, online marketing and pay per click has put the older marketing techniques into the shadows – but actually those….
Read morebecause...... it's all about getting your foot through the door