1. Product Positioning Statement What we are looking for from this is what you Ideal Customer looks like, what pain he is feeling that you can solve, and therefore what he will be searching for on Google. We will then optimise each page of your website for those search phrases so you will eventually appear [...]
Archive for the ‘SEO’ Category
Oops – Google upsets the EU
Posted by Deb on February 24th, 2010
Interesting couple of stories about Google recently. First concerning the potential offered by Facebook with respect to PPC and affiliate marketing – apparently half the price of google ppc, then problems with the launch of BUZZ with privacy issues and now this one with the EU. Google under investigation for alleged breach of EU competition [...]
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