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Choosing the right domain name for your business

Choosing the right domain name for your business

Your domain name is your business’ home on the web, and is the heart of your online identity, so it’s important to choose wisely.  It is the gateway for your prospects and customers to see what you have to offer. It tells people who you are, where you are, and what you do. Back in….

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5 Important Website Design Trends to Watch

5 Important Website Design Trends to Watch

We thought it would be a good time to look ahead at how the web will change over the next 12 months. What current website design trends should we all be aware of, and how should we adapt our on-line marketing to ensure the greatest positive impact on our business? Here are some of the….

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5 Top Tips to Improve your Website Security

5 Top Tips to Improve your Website Security

Having been bombarded with news of the recent ransom-ware attack on the NHS, it appears like there are new depths to which cyber-criminals and idiots who do this stuff ‘just because they can’, will stoop. In what was once thought to be secure, a new vulnerability or cyber-mischief emerges resulting in a hacked website. And….

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New Website Design | Don’t make these rookie SEO mistakes!

New Website Design | Don’t make these rookie SEO mistakes!

3 years ago I wrote this piece on the importance of having an SEO strategy in place BEFORE your website is designed.  We’ve experienced some really significant algorithm updates from Google over those 3 years that have affected website ranking dramatically.   As such I thought an update would be useful! Many of our website….

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Thinking about a fresh Web Design?

Thinking about a fresh Web Design?

Traditionally, the early part of the year is slow, so it’s a great time to re-evaluate your marketing activities and sort them into: “working well”, “needs some attention” and “bin it”!  Your website design could well be something you are thinking about updating, but how to you know if it really is past it? And….

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Why cheap web design often COSTS you more

Why cheap web design often COSTS you more

Its really easy to be seduced by opting for a one of those cheap web design offers; you know; “get your own website for just £395 – 100s of superb templates that work”. Or to save money, you actually believe the bloke down at the pub who says that his “sister’s best friend’s boyfriend’s dad….

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Making sense of web terminology and ‘geek-speak’ – a Web Designer’s Dictionary

Making sense of web terminology and ‘geek-speak’ – a Web Designer’s Dictionary

Ever wondered what your web designer or SEO specialist is talking about sometimes? Do you struggle to know the difference between a long-tail keyword and a ring tailed lemur (who also has a long tail)? Here’s a list of some of the commonly used and important geek-speak words and an explanation of why you should….

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Using Images in Marketing and Design

Using Images in Marketing and Design

We all have views on what constitutes great graphic design But your marketing collateral is the foundation of your sales weaponry, and it must reflect you, your brand and products in the best possible light. So, naturally, we would obviously recommend you have a professional marketing and design agency do it for you! But its….

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New Website Design? Seven tips for Success!

New Website Design? Seven tips for Success!

Top Tips for Website Design Success  What are you going to change to grow your business?  After all if we don’t change – we simply end up with more of the same – which may be OK – but I’d be lying if that was the case at SNAP! I thought it would be useful,….

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Will your website design cope with Google’s new mobile rules?

Will your website design cope with Google’s new mobile rules?

On April 21st Google are making another huge change to the way they will rank websites on their search engine – and it will affect everyone. Market stats now tell us that over half of all web searches are made on mobile phones and tablets. And a while ago, Google decided that they will show….

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