Websites

Website Envy? Do you envy your competitors site?

Written by Matthew Simmons
Website design services

Research Shows that SMEs are suffering from a new condition called  – Web Envy!

A survey of 1,222 senior marketers at Britain’s small and medium businesses has found that more than a third (39%) believe that their closest competitor’s website is better than their own, giving rise to a new breed of website envy among British businesses.

The survey, which was commissioned CMS provider Decibel, also found that one in five people (20%) don’t actually think their own company website represents their brand.

Yet 44% of people say they would consider not even doing business with a company that had an out of date or hard to navigate website and a third (36%) of people would be put off working for a company with a poor web presence.

This snippet, published originally by e-Consultancy got me thinking.

If these businesses are envious of their competitors sites, then what action can they take?

Simples!  Get a new website – built properly and professionally – to a succinct marketing and design brief – with proper SEO before a single line of code is laid down.  Here’ some other reasons why trying to cut corners will hurt your on-line reputation and brand when it comes to chosing the right partner to supply website design services.

Written by Matthew Simmons

Snap Marketing for graphic design, website design and marketing based in basingstoke hampshire

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