Business stationery is essential for every company and business to portray and demonstrate a professional image and leave a lasting impression to potential clients, it is important to invest some time & thought when designing your business stationery. What are you trying to say? How do you want to be remembered? Do you have a lasting and rememberal strapline/sign off line? What makes you different from your competition? Whats your USP?
If your letterheads look sloppy and your logo looks dated, then potential clients may think your business is out of touch. If your stationery looks home-made and unprofessional, potential customers may think that your business is your hobby. Badly designed, cheap & cheerful stationery may end up costing you a lot more than you thought.